Last lAZY x bored ape yacht club

preview

Last Lazy is a new fashion brand that creates new visions for streetwear. Recently they got a great chance to collaborate with the dominance NFT BAYC (as known as Bored Ape Yacht Club) for cloth, shoes, socks, and accessories. I was invited to create short animation loop based on one of the rarest NFT.


Design Process

Last Lazy’s Slogan: Open the Mind.

from their signature T-shirt there’s a hole in the middle of the garment. Based on that, I start to create the process of “open the mind“.


PUBLIC DAY


Featured on Vogue china

Featured on Vogue china

it was a great success of the exhibition also the collaboration: more than 1,500 people come to check-in on day one and 87% of products were sold out after 4 days.